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LISTEN OUT FOR LIBC ON LCR from Danny Brown
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Each and every year at this time, we find ourselves lapsing a huge number of people off our membership system who came along to our 'Bring A Friend' September open day and received a complimentary membership, only to never set foot in the building again.
Coaching footfall has been sparse this year and it's true that membership numbers are on the decline. Rather than carry on in the same vein, the Board of Directors agreed at their last meeting to try something different. Ideally to provide longevity to our membership trends, we need to attract people who are at the end of a sporting career and who want to remain active and competitive. We also want social bowlers who are happy to play in our domestic leagues as a social activity they enjoy.
Starting from Friday (15th Feb) a 12 week advertising campaign will begin on Lincoln City Radio targeting potential bowlers. Our efforts are then better spent fielding calls and encouraging visits from people who actively contact us and show a genuine interest in the club. Hopefully we will see coaching session numbers rise as a result and ultimately we will see an increase in League Teams which help sustain the club.
Listen out for our ads from Friday on 103.6FM
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Submitted date -
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Tuesday, 12 Feb 2019
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